Kyodo PR is a specialist in developing and implementing integrated corporate communications programs for both foreign and Japanese enterprises. The agency has helped numerous companies gain a solid foothold in the challenging Japanese market. Programs emphasize selecting the right audiences, creating the right messages and developing the right reputation among key targets. Corporate communications programs benefit immeasurably from Kyodo's close working relationships with Japanese businesses, government, and the media.

Kyodo PR has nurtured a close, cooperative working relationship with the Japanese media by working daily with all kinds of media, ranging from nationwide newspapers with daily circulations of several million to specialty magazines and trade journals that focus on highly targeted audiences. We clearly understand their special interests and expectations, as well as their specific practices and procedures. We also train executives for speaking engagements and media interviews to ensure maximum impact in the Japanese media.

Kyodo PR provides comprehensive marketing support for launching new products and services. We frequently help companies avoid major pitfalls when attempting to enter the Japanese market. We advise clients on the positioning of products, taking into account Japanese needs, preferences and other special characteristics.

Kyodo PR's senior executives draw upon vast experience, keen insight and broad connections, as well as extensive company resources and knowledge, to provide client CEOs and other senior executives with strategic counsel. We provide additional strategic support with studies and surveys on a wide range of topics, including analysis of a client's reputations among its major audiences.

Kyodo PR can serve as a valuable, sometimes crucial, conduit to the government of Japan. We advise clients on essential strategies and protocols, based on credibility and understanding, required to nurture strong relationships with ministries, the Parliament, regulators and other government bodies that impact business in Japan. 

Kyodo PR is Japan's leading consultancy in the technology sector. We have specialists dedicated to developing and executing communications programs in the field of information technology, including telecommunications and computer hardware and software, as well as other fields of high technology.

Read also our information on one of the following topics:

| Public Relations Philosophy | Doing Business in Japan |
| Media Relations | Japanese Newspapers |